Discover the power of purpose-driven business with Purpose Powered Brand. Tune in to hear from industry leaders and brands who are making a positive impact, and learn how to activate purpose in your own business and drive profit.

In this episode we talk with Jarrod Goldin, Co-founder of North America’s Largest Cricket Farm, Entomo Farms. Started by the Goldin brothers in 2013, Entomo is living out its vision of being a leader in entomo-based farming and foods, delivering sustainable nutrition solutions to communities around the world and is currently a Canadian leader of cricket powder.

Jarrod Goldin gives us a glimpse Entomo brands’ vision for adaptation, longevity and what it means to be a mission driven business. From where Entomo’s purpose came from to holistic food systems and water scarcity, join us as we learn about Jarrod Goldin’s journey into entrepreneurship and learn how you can create a successful business of your own.

In this Episode

• Where the idea for Entomo & Crickets came from.

• What makes a Purpose Power Brand.

• Why crickets are the planets most sustainable superfood.

• How to go beyond seeing a need, to problem solve what you can do as a business to fix it.

• How to build a sustainable business that will stand the test of time

Episode Highlights

• [02:53] Purpose Powered Brands leave a legacy

• [05:55] Interesting Facts on why Crickets are the most sustainable superfood on the planet

• [09:05] What separates a brand from a business and how do you give your company purpose?

• [18:07] The key to profit: Stay focused while exploring opportunities

Resources to go deeper

• Learn More about Entomo Farms on their website

• Connect with Jarrod Goldin on LinkedIN

• Purchase some ‘Actually Foods’ Cheespuffs with Entomo Farms in partnership with Loblaws

• Don’t Miss out on Jarrod Goldin’s Purpose Power Tips

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